Sustainability

ABOUT:

This assignment asked us to take an impactful message and interpret it as a convincing poster series. My topic focused on reduction of single use plastic, more specifically plastic bags.

THE PROCESS:

I was inspired by the number of plastic bags handed out in bodegas and that I saw floating around the streets of NYC. My concept is a guerrilla marketing style wheat paste poster series that can interact with spaces around it based on where and how they are installed.